It’s extremely important to boost a company’s marketing efforts and conversion rates. It would aid in your development and the building of a solid and reliable clientele. You can then increase sales as a result of it. There are numerous marketing tools available for this task. Apps for email marketing, CRMs, and even chatbots are all options. Today, we’ll take a look at SendPulse, a platform that offers almost all marketing solutions. SendPulse is a marketing automation platform with the goal of assisting you in maturing. We’ll go over the features, cost, alternatives, and other key elements of the solution. Let’s start.
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Table of contents
SendPulse Summary
- The platform offers design tools and templates to assist users in creating visually appealing campaigns, and it has an intuitive user interface
- SendPulse is a marketing automation platform that offers a range of tools for email marketing, SMS marketing, chatbots, and more
- When compared to some other marketing automation platforms, SendPulse can be more expensive, particularly for users with large lists or those in need of advanced features
- SendPulse can be integrated with a range of other platforms, including CRM systems, e-commerce platforms, and social media platforms
- The platform provides detailed analytics and reporting tools to help users track the success of their campaigns
What is SendPulse?
SendPulse is a multi-channel marketing automation platform that offers companies a selection of tools to efficiently reach and interact with their audience. These resources include web push notifications, chatbots, email and SMS marketing, among others.
What you can do with SendPulse?
SendPulse enables businesses to easily create and send marketing campaigns, automate customer communication, and monitor the effectiveness of those campaigns. The platform also has capabilities like A/B testing, personalization, and integrations with a number of other CRM and marketing tools. SendPulse’s overall goal is to assist businesses in expanding and enhancing customer engagement through efficient and tailored marketing.
SendPulse Pricing
SendPulse provides a variety of pricing tiers to accommodate various business needs. The platform’s cost is determined by the quantity of contacts in your database and the features you require. Additionally, SendPulse offers you a free option. So, you can try this platform for free by yourself.
Free
You get all the essential features you require to begin email marketing with this plan. You receive a plan that supports up to 15,000 emails and 500 subscribers.
Standard
You receive an expanded set of vital tools for expanding businesses with Standard. Every month, you also get an unlimited number of emails and subscribers. You can also invite up to three people to your account.
Pro
You have complete access to all the features email marketing experts require with it. You now have the option to invite up to 10 users. Additional landing pages, image storage, automation, and other features are also available.
Enterprise
This is the most costly and complete one. You get the most cutting-edge features for big businesses with it.
SendPulse Features
Let’s start by listing everything you can do with this platform:
- Email marketing. SendPulse offers a variety of tools, such as templates, drag-and-drop editors, and the ability to automate email campaigns based on customer behavior, to assist businesses in creating and sending professional email campaigns.
- SMS marketing. SendPulse enables companies to send SMS messages to their customers, such as alerts, reminders, and promotional messages.
- Chatbots. The platform has a chatbot builder that enables companies to design and develop chatbots for their websites or messaging services. These chatbots can be employed to respond to customer inquiries, offer assistance, and gather data.
- Web push notifications. SendPulse enables businesses to notify customers about new products, promotions, or other updates by sending web push notifications to their web browsers.
- A/B testing. The platform has tools that let companies test various iterations of their campaigns to see which works best.
- Personalization. Using targeted messages and content based on customer behavior and data, SendPulse enables businesses to personalize their marketing campaigns.
Email Campaigns
You can use the bulk email service with these features. You receive resources and advantages like:
- Easy-to-use email editor. With the help of this drag-and-drop email editor, you can quickly and easily create elegant email templates. To create a template, you don’t need any technical expertise or HTML knowledge.
- 360o Automation. With Automation 360, you can program SMS flows, web push notifications, and email send-outs based on user actions, events, and variables.
- Tools for engaging your audience. Use tags to organize your contact lists more effectively and send subscribers more pertinent emails. A tag you apply to a specific subscriber will be applied to that contact on all of your mailing lists after you do so.
- Create Personal Emails. Use the variable feature to address your customers by name and to include any personal information you may have about them.
- Forms for Subscription. Create a distinctive subscription form utilizing the branding elements of your company. Place it on your website, gather subscribers, and contact them via email.
ChatBots
You can get Chatbots for your business from SendPulse. Use the visual chatbot builder to set up auto-replies and develop sales pipelines on Instagram, WhatsApp, Facebook, and Telegram. You get benefits such as:
- Reduce the workload you have for regular tasks. Users are interested in learning about your product line, scheduling consultations, or looking at the schedule.
- 24 hour assistance. After their shift ends, users continue to communicate with one another. Set up a chatbot to respond to user requests around-the-clock.
- Reduced Sales. In your messenger, create a fully functional store. Users will be prompted with a few questions before the bot generates a customized offer. Viewable product cards or catalogs that link to your website are available to users.
To increase conversions and turn website visitors into subscribers, you can write and fine-tune your chatbot flow for each messenger and create a multi-channel subscription widget.
CRM
You can automate customer and sales communications with SendPulse CRM. Manage your sales process and communication channels efficiently from one location. This is a better method for managing your business deals and facilitating customer interaction. You receive features like:
- Free CRM for marketing and sales. All of this and more can be done on a single platform, including accepting orders, maintaining control over your sales process, gathering data to create your own customer list, and launching marketing campaigns.
- Simplify sales. Make a pipeline that is specific to your company and well-defined. When you know and understand where your sales are in the pipeline, you can plan the best course of action to ensure a smooth sales process.
- Distribute deals and monitor their development. Get complete visibility of all active deals, distribute them among your sales representatives, and then keep track of how they are doing at each stage.
- Easily connect with your customers using your database. Contact your clients right from the deal or contact record that has been opened in your CRM database. Depending on where your contact is from, you can email them or chat with them on Telegram, WhatsApp, or Facebook Messenger.
SMS
Your company can use the bulk SMS service from SendPulse. With it, you gain the following advantages:
- Create a New SMS Strategy. It’s not always effective to launch an SMS campaign to your entire SMS subscriber base. By integrating your SMS campaign with other marketing channels like email, web push notifications, and messengers, you can increase the impact of your campaign.
- Utilize the Free Subscription Form to Gather Telephone Numbers. Place a custom subscription form on your website or use one that is already there. Include fields on the form so that users can enter their phone numbers and other details like their location or gender.
- Divide Up Your Clients. For targeted SMS offers like discounts for national holidays and children’s clothing for parents, use segmentation. Your audience can be divided into groups based on factors like age, interests, gender, mobile network code, and more.
- SMS Automation. Plan your SMS marketing campaigns for a specific day and time. Even when you are not in the office, this feature will enable you to send SMS messages automatically.
Landing Pages
You can build a landing page, an online store, or a link page for your social media bio using SendPulse. In just 15 minutes, you can create your landing page, share the link, and attract new clients. Additionally, spread the word about your page by sending your subscribers the link via email, SMS, or chatbot messages — all of these channels are on the same platform. Your gains include:
- An intuitive drag-and-drop builder. Without using any code or hiring a developer, create a stunning and responsive landing page.
- Widgets for multiple-channel subscriptions. Use a multi-channel subscription widget to enable your page visitors to contact you via the chatbots for Facebook Messenger or Telegram, SMS, email, or their preferred channel.
- All of your messengers’ buttons are on one page. Add chatbot links to buttons on your website, and use Facebook Messenger and Telegram to automatically respond to frequently asked questions from visitors.
SendPulse Alternatives
Mailchimp
With Mailchimp’s all-in-one marketing platform, small businesses can market more effectively and expand more quickly. They serve as the foundation for your customer relationships and offer simple, AI-powered tools that anyone can use to succeed.
SendinBlue
By sending emails, messages, and carefully targeted advertisements to potential customers, SendinBlue’s users can grow their businesses. By sending personalized emails and allowing you to follow the development of the distributed messages, it facilitates e-marketing and helps the organization grow.
monday.com
Managers can better maintain team alignment using Monday.com from a single collaborative workspace. Utilizing native integrations, third-party apps, and practical widgets, this adaptable platform enables you to effectively centralize your data. You can assess the progress of important tasks quickly and effectively by keeping track of all ongoing processes and following up with the appropriate team member.
SendFox
With SendFox, sending emails to your subscribers is now simple, inventive, and reasonably priced. SendFox provides a variety of feature sets to make managing your newsletters simple and effective.
SendPulse Pros & Cons
Pros
- Wide range of marketing tools. SendPulse provides a range of marketing tools, including web push notifications, chatbots, email marketing, SMS marketing, and more. This enables users to develop a thorough marketing plan that engages clients via various channels.
- Simple to use. Users can easily create and manage campaigns with SendPulse’s user-friendly interface. In order to assist users in creating visually appealing campaigns, the platform also provides a variety of templates and design tools.
- Comprehensive analytics. Users can track the success of their campaigns and make data-driven decisions using SendPulse’s in-depth analytics.
Cons
- Limited options for customization. When compared to other marketing automation platforms, some users might find SendPulse’s customization options to be somewhat constrained.
- Price. For users with large lists or those in need of advanced features, SendPulse may be more expensive than some other marketing automation platforms.
Final Words
SendPulse is a fantastic marketing tool, increasing sales and enhancing client communication. Additionally, SendPulse is very comprehensive. It can offer you nearly all marketing options for your store. We recommend to try this platform by yourself.
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FAQ
What is SendPulse?
SendPulse is a marketing automation platform that offers a range of tools for email marketing, SMS marketing, chatbots, and more. The platform is designed to help businesses reach and engage with their customers through multiple channels.
What types of marketing tools does SendPulse offer?
SendPulse offers a variety of marketing tools, including email marketing, SMS marketing, chatbots, web push notifications, and more. The platform also offers design tools and templates to help users create visually appealing campaigns.
Can SendPulse be integrated with other platforms?
Yes, SendPulse can be integrated with a range of other platforms, including CRM systems, e-commerce platforms, and social media platforms. This allows users to seamlessly integrate their marketing efforts with other aspects of their business.
Does SendPulse offer any analytics or reporting tools?
Yes, SendPulse provides detailed analytics and reporting tools that allow users to track the success of their campaigns and make data-driven decisions.
Is SendPulse expensive?
SendPulse can be more expensive than some other marketing automation platforms, especially for users with large lists or those who need advanced features. However, the platform does offer a range of pricing options and a free trial to help users find the best fit for their needs and budget.